Customer-Centric UX Design: Enhancing Online Shopping Experiences
In the digital age, user experience (UX) design plays a pivotal role in shaping online shopping experiences and driving customer satisfaction and loyalty. Customer-centric UX design focuses on understanding user needs, preferences, and behaviours to create intuitive, seamless, and delightful shopping experiences. In this comprehensive guide, we explore the principles of customer-centric UX design, strategies for optimizing online shopping experiences, and actionable insights for businesses to enhance customer engagement and conversion rates.